My kids grew up on Pampers — mostly. For many, many years, I had held on to this pink, carton Pampers box, which if I remember right, could hold 96 Pampers diapers. Too bad I disposed of the box some time ago in a frenzy of spring cleaning. Maybe it was an inner desire to hang on to their baby years that kept me from throwing away that box but when I did, it must have been my “letting go” and moving on to dealing with them as teens.
I have never forgotten my parenting days with Pampers so it was providential that I was invited to the launch in Glorietta of Pampers Stages and a chance to explore Pampers World (how the world looks from a baby’s eyes).
Jamie Endaya, Country PR Manager of P&G, explained the different features of the diapers. For the New Baby diapers, there is a cottony cover with hypoallergenic lotion and aloe vera extract. For the Active Baby diapers, they use Velcro straps around the waist. And for Easy-Ups diapers, it is made to be put on and off like undies. How different it is now from my time when the only difference in diapers was the size and weight of your kid.
Several doctors from the Pampers Parenting Institute, an international network of experts on babies, their development and health, were around to answer questions and guide us on a tour. We were taken to several “rooms” made for us to experience what it was like to be a baby again.
The first 2 rooms were for newborns. Newborns could only see a few inches from their faces and images are blurry. In one room, they had cubbyholes to allow us to put our hands in and feel different items (spongy, squeaky, soft, rough, etc) that a baby experiences as it touches things.
In the second room they took us to, there were 2 giant cribs complete with oversized pillows and mobiles. I lay down in one of them and overhead there was a mirror that distorted images reflecting from the crib to show what a baby actually sees at 3 weeks. It looks like this:
The rooms for an Active Baby were made to look like you were in giantland. Oversized dining and living rooms! It is important then for parents to be able to imagine what the world looks like from this tiny tot’s perspective so that the home can be made accident-proof. For me, that was a fun place to take pics!
And the last 2 rooms were for the toddlers (Easy-Ups). At this stage, toddlers like to try grown-up stuff: shoes, clothes. And they explore as they realize they can walk.
The whole tour was interesting, to say the least. They have really come far in terms of developing baby diapers.
Buffet lunch was hosted by P&G for the press at Heaven ‘n Eggs nearby. Here we had a chance to meet up with more press people, including Paula of Good Housekeeping magazine, and other P&G people who I enjoyed talking with about the world of blogging. Thanks for the yummy, gastronomic lunch guys!!!
More pics from the event below.